February 20, 2007

MSN, NBA Star Build Website For Kids

MSN has announced its collaboration with NBA star, LeBron James of the Cleveland Cavaliers to launch an inspirational, biographical web site for kids and teens.

LeBron.msn.com enables people to explore L James' road to athletic achievement, his dedication to basketball and academics, his devotion to his team, friends and family, and his role as a community activist and people's champion. The site will allow kids on MSN and Windows Live services, to interact with James and share his experiences and messages.

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